Decisions Decisions Decisions: Program Discovery in a New Environment
Author: Elizabeth M. Hawthorne
10/12/99
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Decisions Decisions Decisions: Program Discovery in a New Environment
The Penn State World Campus
Clarifying our expectations for programs
Context--the World Campus
The values underlying the process are
Internal Marketing Initiatives: Sharing the Benefits of World Campus Participation with Internal Stakeholders
Message:
Benefits to Faculty
Benefits to Academic Units
Audiences
ADMINISTRATORS (based on groups that meet routinely)
How does the World Campus initiate and review ideas for programs?
Sources of Program Ideas
The Procedure
Criterion for Selection: long term viability
Proposal submitted to Distance Education Management Team (DEMT)
Program Planning Process
We implement the marketing plan
Criteria For Program Quality Penn State Graduate School
a clear course of study
We seek a positive working relationships through a shared vision with academic unit.
Program Team
Academic units' views of the experience of Program Selection
Issues for Program Selection and Planning Process
Thank you for your interest.
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